A Belgian Legacy, Now at Piggly Wiggly Birmingham
There’s a new light beer redefining the game — and it’s now chilling in coolers at Piggly Wiggly Birmingham. BeLite is a premium light beer brewed in Belgium by one of Europe’s most respected brewing families, and it’s making waves right here in Alabama.
Crafted by the ninth-generation brewers at Brouwerij Martens, BeLite fuses centuries of European brewing heritage with the easy-drinking character Americans love. It’s what we call the Imported Domestic Lite Beer — a refined, yet refreshing everyday option that’s anything but ordinary.
Open up and BeLite.
The Premium Light Beer You’ve Been Waiting For
Smooth Taste, Light Profile
In the world of premium light beers, BeLite stands tall. With just 90 calories and 2.2g carbs, it’s a smarter choice compared to other light beers that come in at 96 calories and 3.2g carbs—or even 95 calories and 2.6g carbs.
Crisp, refreshing, and easy-drinking, BeLite lets you enjoy full flavor without the extra baggage. With a 4.2% ABV, it strikes the perfect balance of lightness and buzz — ideal for sipping without slowing down.
It’s everything you’re looking for in a premium light beer 90 calories — and then some.
The Convenience Factor
BeLite comes in an 11.2 oz 8-pack, compact enough for your fridge, cooler, or tailgate setup. It’s the go-to grab for:
- Summer get-togethers
- Backyard barbecues
- Game day tailgates
- Relaxed evenings with family and friends
Whether you’re entertaining friends or enjoying a solo sip, BeLite is always ready to pour.
And don’t miss a chance to sample it for yourself. Stop by a BeLite sampling event and take advantage of the latest Birmingham grocery beer deals happening this month at your neighborhood Piggly Wiggly.
Crafted with Heritage: Brewed by a 9th-Generation Belgian Family Brewery
European Pedigree Meets Local Availability
BeLite is brewed by Brouwerij Martens, founded in 1758 and operated today by the Martens family — now in its ninth generation. With a reputation for quality that spans over 250 years, Martens remains one of Belgium’s oldest and most innovative breweries.
That legacy now meets your local beer aisle. BeLite is more than just imported — it’s a Domesticated Import, crafted with European precision and brought stateside for everyday drinkability.
Experience the flavor and the heritage at one of our local BeLite sampling events:
Follow BeLite’s journey in the U.S. and get inspired at @martensbelite.us on Instagram.
Who’s It For?
For Those Who Want More from Light Beer
BeLite is for adults who want to enjoy beer without sacrificing quality or lifestyle. With fewer calories and carbs than its competitors, BeLite fits your routine — whether you’re unwinding after work or celebrating a win.
It’s not just a beer, it’s a mindset. Work hard, play hard, and open up and BeLite.
For Curious Shoppers and Community Supporters
Looking for a light beer that’s more than just a name brand? BeLite is for the curious, the local-minded, and those who value both tradition and taste.
Piggly Wiggly Birmingham is proud to bring global flavors to your neighborhood while keeping your experience personal, affordable, and uniquely Southern.
Crack one open, keep it light, and own your moment. #BeLite
Find BeLite at Piggly Wiggly Birmingham
BeLite is available now in select Piggly Wiggly Birmingham locations. Whether you’re shopping for the weekend or planning a backyard gathering, BeLite is easy to find and even easier to enjoy.
Check with your local store for availability and upcoming sampling events — and grab a pack while it lasts!
Raise the Bar This Summer with BeLite
From its smooth, full flavor to its proud European roots, BeLite is setting a new standard in light beer. Thoughtfully brewed, conveniently packaged, and now available right here at home — this is what light beer should be.
Swing by your neighborhood Piggly Wiggly this week, sample BeLite (check dates online), and take home an 8-pack for just $9.59. Cheers to lighter, brighter summer sipping — and remember to Open Up and BeLite.